Back in the early ‘90s, my longtime friend Wanda Whitaker and I had been producing festival programs for events and came up with an idea to publish one program for all the festivals they were involved with in California. We took that idea one step further developing the program to be used as a vehicle to sell tickets and get the information out to fans before the events, and that gave birth to The Reggae Festival Guide magazine in 1995.
The first Guide was 12 pages long and only included California festivals. In 1996, The Reggae Festival Guide expanded to 40 pages and included festivals in some of the western states. In 1997, the Guide was up to 60 pages with more festivals than ever. Then in 1998, east coast promoters wanted to be in it and the Guide increased to 72 pages, and circulated 75,000 copies so there were enough to go around.
In 2014, we celebrated our 20th issue and the last year that the magazine would be available in print.
We continued strong with our Digital Magazine for 5 more years and reached more reggae fans than ever.
Thanks to all our advertisers who helped us get to where we are today, and thanks to our readers who buy tickets to the festivals and enable us to keep forwarding the reggae vibe.
Although the annual magazine no longer exists, our company remains strong as we help bands and events daily through advertising and publicity services.
My publishing company, RBA Publishing Inc. keeps growing and adding media products to bring you trusted coverage of Reggae happenings from around the world.
We have several ways to bring you reggae music, history, lifestyle, current news, and of course, festivals:
Irene Johnson – Editor: As Editor for the Reggae Festival Guide, I work with our team to create an entertaining and valuable tool to plan festival calendars and to connect our readers with the greater reggae community through thoughtful and interesting editorial features. Join us in honoring reggae’s rich past and helping it evolve as a genre into the future.
Joana – Sales & Marketing
Joana has worked as an educator, publicist, & social media manager for many years and brings her expertise to Reggae Festival Guide as a Marketing Specialist & our social media manager. She knows that Reggae music is the healing the world needs and strategizes with each of our clients to maximize their budget for best possible outcomes.
SuZ – Advertising Sales: An avid defender of Reggae Music, best describes me. I’ve been Rocking to the beat since elementary school. I have grown to love and honor the Roots that laid the foundation for many talents today. For the past 7 years I’ve come in contact with various aspects of entertainment, determined to familiarize myself with the business side of music I realize networking is a never ending process and it is imperative to share your views and adoration’s, with different walks of life. I view myself as an independent, multi-tasker with a vision to persevere in all my endeavors. Spreading the music, along with the message to every ear in the universe is my mission. Summer is coming and we’re about to hit the streets, so If your ready to take your show on the road, Reggae Festival Guide is the way to go! Let the Festivities begin! 1LuV, SuZ
Goran Petko – Art Director: Hello there! I live in Zagreb, Croatia, where Im running my own Graphic and Web design company Aqua Design since 2001.
My services includes Graphic and Web Design for wide range of press media materials and web/multimedia design.
Creative solutions for your Magazines, Catalogs, Posters, Calendars, Flyers, Brochures, Tickets, Book covers, Websites, Blogs, eCommerce sites etc.
As the Art-Director at RBA Publishing, my responsibilities are Reggae and Blues Festival Guide Magazine Graphic Designs and Pre-Press, Web Design and Maintenance for both sites and Reggae e-Guide Newsletter design. If you need any kind of Design works/assistance, please do not hesitate to contact me via RBA Publishing.