Page 60 - Reggae Festival Guide Magazine 2019
P. 60

The steel pints at the Levitate Music and Arts Festival greatly reduce its use of plastic cups.
          Photo courtesy of the Levitate Music and Arts Festival


         To  help  reduce  single-use  products,  Levitate  The  California  Roots  Music  &  Arts  Festival  in
         partners with REVERB to provide water stations  Monterey, CA, was nominated in 2017 and 2018

         throughout  the  concert  area,  and  festival  for  the  FestX  Award  for “Outstanding  Green

         attendees  are  urged  to  bring  their  own  bottle  Event,” and works with various greening partners

         or  purchase  a  branded  one  at  the  concert.  By                   to  implement  and  achieve  its  environmental

         counting the water fill-ups and amount of water                        initiatives.  From  partnering  with  Blue  Strike

         dispensed,  it  is  estimated  that  Levitate  saved                   Environmental  to  conserve  natural  resources
         almost  28,000  single-use  plastic  bottles  from                     and  reduce  waste,  emissions  and  associated

         being  used  in  2018.  Purchase  of  the  festival’s                  environmental impacts –  their waste diversion

         steel  pint  is  also  encouraged  to  cut  down  on                   rate  increased  from  41%  in  2017  to  81%  in

         plastic cups. This year, Levitate is also partnering                   2018  –  to  working  with  Green  Pedal  Couriers

         with Everybody Water to provide fully recyclable,                      to  encourage  alternate  transportation  to  the

         eco-friendly packaged water all weekend. When                          festival by providing free and secure bike and

         the music is over, the green efforts don’t end. To                     skateboard  valet  –  the  efforts  of  “Cali  Roots”
         help the infrastructure of Marshfield, the garbage                     reach into every aspect of the festival.

         created  at  Levitate  is  sorted  for  recycling  and                 Like Levitate, Cali Roots works with Trip Zero to

         composting. With help from Garbage to Garden,  offset its travel carbon footprint, and since 2015,

         the  festival  was  able  to  divert  210  yards  of  has offset 7,623,473 pounds of carbon through

         recycling materials and 30 yards of compostable  various certified carbon-offset projects around
         materials away from the landfill in 2018.                              the world. To positively impact its environmental





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